Showing posts with label NPNamiing. Show all posts
Showing posts with label NPNamiing. Show all posts

Tuesday, March 20, 2012

Selling the notion of corporate naming for Victoria landmarks

Selling the notion of corporate naming for Victoria landmarks: She suggests five global principles to drive the policy:

• The city welcomes proposals for naming rights and parkade advertising, while reserving the right to guard against undue commercialization of the public realm.