Most (71%) Canadians Agree that Charities Play an Important Role in Society Addressing Needs Not Being Met by the Public or Private Sector :: NorthumberlandView.ca :: Conducting Fundraising Campaigns Tops the List of Most Important Investments for Charities

Most (71%) Canadians Agree that Charities Play an Important Role in Society Addressing Needs Not Being Met by the Public or Private Sector :: NorthumberlandView.ca :: Conducting Fundraising Campaigns Tops the List of Most Important Investments for Charities: Conducting Fundraising Campaigns Tops the List of Most Important Investments for Charities

Toronto, ON – Most (71%) Canadians ‘agree’ (25% strongly/47% somewhat) that ‘charities play an important role in society as a change agent to address needs not being met by government or the private sector’, according to a new Ipsos Reid poll conducted on behalf of the Association of Fundraising Professionals. In fact, just one in ten (10%) ‘disagree’ 93% strongly/7% somewhat) with this premise, while 19% neither agree nor disagree. In contrast, just 13% ‘agree’ (3% strongly/10% somewhat) that ‘charities do not make much difference’, while most (71%) ‘disagree’ (34% strongly/37% somewhat) that they don’t make a difference.